Archive for the ‘Graphic Design’ Category

Case Study: Renovating an Obsolete Website

Sunday, January 22nd, 2012

Eventually, every site owner is faced with the issue of what to do when a website becomes obsolete. Technical, economic, and cultural factors may influence these decisions. When a website no longer serves its audience or owner, there are several choices. Some sites simply remain online without supervision. In other cases, sites disappear because domains are lost, site owners retire, or catastrophic technical problems occur.

A typical example can be seen at www.daybreakfishing.com. During the earliest phase of the project, it was simply a hobby site consisting of simple html pages. Later in its life, online forums were added. Throughout its life, content was added, updated, or culled when necessary. Eventually, an array of monetization tools were added to the site, many of which were experimental in nature.

For a number of years the content was intentionally restricted to topics related to saltwater fishing in the states of Maryland and Virginia. Although the site served a niche audience, its geographic limitations made it difficult to manage.

Despite considerable concerns about search engine implications, a decision was made to change the title, content, and design of the site. Part of the project involved closing the forums, which had adverse affects on local audiences. Next, the site was transferred to another web host.

During the construction phase, a number of technical challenges are faced. In preparation for the new design, an initial pruning was undertaken. Obsolete and irrelevant content was removed throughout the site. A page by page review was in order, starting with the most critical sections of the old site. During this construction phase, page names, file extensions, and much of the content was kept the same, although page titles, menus, and other design attributes required editing.

Another important task involves re-defining goals and then working to create content that fulfills those needs. In this example, the site title was changed from “Maryland – Virginia Saltwater Fishing” to “Mid
Atlantic Fishing”. The new title implies not only an expansion of geographical boundaries, but also a wider range of subject material.

During an expansion of this magnitude, the addition of quality content in a timely manner is essential. This aspect of website renovation affects audiences, search engine rankings, and other factors. One of the most important niches to be filled was an entirely new category: Freshwater Fishing. Eventually, this section will include freshwater fish species profiles, techniques, and other information.

To address the issue of species profiles, this page outlines the list of popular Mid-Atlantic Freshwater Fish Species. From here, audiences can read overviews of various species of freshwater fish. As with other sections, this is best addressed by priority, with new pages being introduced as often as practical.

Another challenge centers around the geographical expansion of the site. The project calls for new regional content, including coverage of the Delaware Bay and other Mid Atlantic destinations.

While old content is being edited and new content is added, the planning and implementation of an entirely new site design can be addressed.

Fish Logos

Saturday, December 3rd, 2011

Fish logos are popular throughout the world. Designs usually vary depending on personal preference, local traditions, cost, or other factors. The most basic fish logos consist of emoticons or crude line art drawings. Illustrations are another choice for fish logos. Fish photographs are another form of media that are used to create business-related or collectible logos.

Through graphic design processes, artists combine these and other media to create unique fish artwork for businesses, organizations, fish art collectors, anglers, or anyone that enjoys nature-related art.

Fish logos tend to vary by region. In the Pacific Northwest of North America, salmon artwork dominates fish logos. Designs representing the Gulf Coast region usually include one or more of the more popular species such as speckled trout, gray seatrout, redfish, tarpon, snook, grouper, snapper, yellowfin tuna, wahoo, mahi mahi, or other gamefish.

The Mid Atlantic region is also known for its saltwater fishing and recognizes several icons as representing the region. These include red drum, black drum, cobia, seatrout (weakfish), croakers, spot, bluefish, flounder, sea bass, tautog, scup and other inshore species. Offshore fishing is also popular, with several species of tuna, wahoo, dolphinfish (mahi mahi), sharks, billfish, and other pelagic species often displayed in fish logos.

New England is home to some of the world’s most productive fishing, including commercial as well as recreational fisheries. Species such as Atlantic cod, pollock, haddock, hake, ling, flounder, Acadian redfish, and others are celebrated in New England-themed artwork.

In North America’s interior regions, freshwater species dominate fishing-related logos. By far the most popular species is the largemouth bass, the largest member of the sunfish family. Others include smallmouth bass, sunfish, crappie, yellow perch, white perch, striped bass (landlocked), white bass, musky, pike, pickerel, walleye, sauger, and others.

In areas where coldwater streams and lakes are common, members of the trout and char families often featured in fish logos. The rainbow trout is North America’s most familiar trout. Other members of this group of fish include cutthroats, browns, brookies, lake trout, and arctic char.

Several members of the salmon, trout, and char family cross freshwater-saltwater boundaries. Some species are fully anadromous, meaning they live in saltwater as adults before returning to freshwater rivers or streams to spawn. Others live their entire lives in freshwater environments. Some species, such as rainbow trout may exhibit either type of behavior. Most rainbows live as adults in freshwater, although some individuals, known as steelhead migrate out to sea during part of their life cycle. Brown trout, brook trout, cutthroat trout, and arctic char are also known to adopt anadromous lifestyles in some areas.

Fish logos have a variety of applications in business. They are commonly incorporated into business signs, vehicle graphics, letterhead, business cards, brochures, calendars, or other business related items. Fish logos and other artwork are also popular on accessories such as t shirts, sweatshirts, tank tops, hoodies, golf shirts, hats, coffee mugs, stickers, buttons, mousepads, and other collectible items.

Fish logos are typically associated with fishing charter boat operators, fishing guides, tour operators, seafood dealers, retail seafood markets, boat rental providers, and other outdoor-related businesses. Before choosing a business logo, it may be worthwhile to consider a number of factors.

The following questions may help business owners select an appropriate logo
design:

Should a single species of fish be chosen to represent a business will multiple species be included?

How will fish or other design elements be positioned within the logo?

Do local or regional traditions affect the design?

What art style is preferred (line art, illustration, photography, digital)?

How complex should the design be?

Will the logo incorporate text?

What colors will dominate the logo?

What other elements will need to be incorporated into the logo?

What budget is available for the project?

What types of products will the logo be applied to?

How many of each product will be required and how often will additional products be needed?

Does the business need to ship products or accessories to associates?

After needs are clarified, a basic logo can be purchased or a graphic artist can be commissioned to create custom design.

To view an extensive collection of fish logos, photography, and other artwork, visit by Fish Fishing Seafood online store. For more outdoor and wildlife-themed logos, visit North America online store.

Logos in these online stores are fully customizable, which allows business owners to select an existing design and add their own custom text and immediately purchase business accessories.

For more information concerning business logos, custom artwork, photostock, freelance writing, and computer consulting, contact Daybreak Web Designs LLC.

New Chincoteague Island Logos

Monday, July 18th, 2011

In celebration of the 2011 summer season, North_America online store
has released a variety of new Chincoteague Island artwork. Logos are available on t-shirts, tank tops, sweatshirts, hoodies, stickers, buttons, postcards, notecards, coffee mugs, and other products.

Among the new designs are wild Chincoteague pony illustrations, Chincoteague Island aquatic bird logos, Assateague Island lighthouse art and other work.

Many of the designs are also available as untitled logos which are suitable
for customization. These make wonderful gifts as buyers can easily add add
unique text, making a one of a kind gift for birthdays, holiday gifts or other
occasions.

Times To Remember Photography and Videography Services

Sunday, September 27th, 2009

Times To Remember Photography and Videography Services announces an expansion of services in Denver Colorado and surrounding areas. The company is one of the few Colorado photographers that specialize in customized child photography.  The photographer captures images of children which are available as is or digitally placed in custom graphics to create fantasy, whimsical or themed works of art for a variety of occasions.

Kristine Tochtrop, owner of Times To Remember explained the popularity of this style saying, “we use computer graphics to create custom backgrounds, and merge subjects into the chosen layout. The finished product can have a cartoonish, fairy tale, angelic or other fantasy theme.” The same techniques are available for adult photo shoots as well.

The photographer explained that “we can use this same form of layout for weddings, prom dates or other important occasions. We enhance the original shot, change the background, and the subjects appear to be somewhere else.” This fantasy style is of photography is extremely popular and many clients choose this type of layout. This style has become very popular for portraits destined for family and holiday gifts.” The company also offers unique animated photo album/slide shows in video format, for babies and children.

Times To Remember videography services are similar, offering a variety of enhancements to video footage, including transitions, music, slide shows and other techniques and effects. With 2 photographers and 2 videographers, the company is capable of handling large or small weddings, family reunions, dances, dinner parties and other events.

For more information, visit: www.times-2remember.com